As a full-bust blogger, I’ve tried my very best to cheer on new brands that offer D+ styles. I’ve tried to write about new companies so people will hear about them, to offer advice, and to support them when I do have the funds to buy a full-priced bra. But when “fresh, innovative!” new companies are popping up left and right offering the same 28-40 D-G/GG range in bras that are poorly scaled and “bust-friendly” clothing companies are making clothing that just looks… large all over, I get tired of it.
We have enough brands that offer terribly scaled 28-40 D-G/GG bras. And to be frank, D-G/GG cups barely even scrape the lower end of the actual “full-bust” range. If you’re going to do 28-40 D-G/GG, do it well. Don’t just make the same crappy bras that every other brand offers.
One major thing we do need is H+ cups and sub-28 bands. Just fyi, when the few small-band H+ cup bras that are available all have wires that wrap around our backs, it barely even counts. Oh, and if you’re going to make H+ cup bras, maybe consider actually making a few longlines, which give SO. MUCH. MORE. SUPPORT. than standard bands… which is what we need. Why the hell are there no H+ cup longlines?
And clothing… oh god, clothing. (See Bras I Hate and Love’s post on this issue.) Do you know how many places I can go and find a cowl-neck shirt or sweater? Or how plentiful cheap stretchy spandex/jersey dresses and tops are? And if I wanted to wear a top/dress that I have to wear with a belt to get any waist-definition, I’d just get it at Marshall’s or TJMaxx. I’m so sick of seeing made-for-the-busty clothing companies build their collections on cop-outs. You know what we need more of? Well-tailored button-downs, non-stretch dresses with actual waists, winter coats that button…
I’m just so frustrated. I’m sick of cheering on every new and misguided company that tosses around the terms “full-bust” and “bust-friendly”. I want to see a brand actually listen to what we need and want. I’m not naming names, I’m not keeping a public shit-list… but I’m not going to cheerlead companies that aren’t clearly listening to the needs and wants of their target audience.